2008 June

What does DNA mean to you? #8

by Dr. Hsien-Hsien Lei
Posted June 4, 2008 in Meaning of DNA

dna dundee

Reader Doug tells us what he thinks of DNA:

DNA is our chance to pop open the hood and tinker around a bit. Surgeons get to slice things up and sew them back together a bit but genetic engineers can really mix things up.

Once you’ve got the DNA, you’ve got it all. The trick is figuring out what to do with it.

(3 comments)


goldfade-divider-custom.gif

DNA 11 Introduces GenePak Genome Analysis

by Dr. Hsien-Hsien Lei
Posted June 3, 2008 in DNA Products

pic genepak bookletOne of the coolest ways to have fun with your DNA is via DNA art and the leader in the marketplace is undeniably DNA 11, creators of DNA portraits. Today, DNA 11 launches the GenePak upgrade which will identify four genes during DNA processing. With the enclosed booklet, customers can identify the specific DNA fragments in their DNA portraits that show their genotype for the following genes.

  • Sport: Show off your muscles without having to flex. This gene called ACTN2 is expressed in all muscle cells.
  • Brain: This gene — IGF-2 — is associated with intelligence. It is not the only gene whose expression correlates with IQ, but one of them that is involved in development of the brain
  • Love: This gene — NGF2 – is one of the genes responsible for those butterflies in your stomach when you meet that special someone.
  • Gender: This gene — Amelogenin — is often used to determine whether someone is male or female.

    ~Press Release

pic genepak sm

Co-founder Nazim Ahmed:

Our clients have been so happy with their unique DNA art portraits that we wanted to add even more insightful and exciting options for them. This new GenePakâ„¢ option allows clients to analyze their genes in an interesting way that creates great entertainment value for friends and family.

GenePack is available for an additional $99 with any DNA portrait as an upgrade.

NB: DNA 11 was recently mentioned in this Clarion-Ledger article - Getting personal: Products touting individuality appeal to the masses.

(2 comments)


goldfade-divider-custom.gif

Next »

Note: Posting will be sporadic while I'm on maternity leave.


Search Eye on DNA


Enter your email address:

Delivered by FeedBurner


ARCHIVE


RANDOMIZED BLOGROLL


We comply with the HONcode standard for trustworthy health
information:
verify here.
Eye on DNA is not a substitute for medical advice. Always ask your healthcare provider or genetic counselor for information specific to you.

Mendel's Garden

Healthcare 100 - eDrugSearch.com



View Hsien-Hsien Lei, PhD's profile on LinkedIn

Bloggers' Rights at EFF